acupuncture needles rest on a rock

Having a professional acupuncture website is an essential way to attract prospective clients and grow your private practice. The ability for clients to access important information and book appointments online make an acupuncture website a powerful and essential tool to make your and your clients lives easier with less time needed for administrative tasks.

Acupuncture websites built with WordPress help keep costs low and empower the business owner or staff to make content updates without the assistance of a web developer (if they so choose). WordPress is also highly flexible and scalable should you want to add additional functionalities or content in the future. Want to reduce your business costs? Provide downloadable forms for new clients? Enable clients to book and manage appointments online? WordPress is a great solution used by millions of people and organizations worldwide.

Planning Your Acupuncture Website: A Workbook for Practitioners

Want a guide to walk you through the steps of launching your acupuncture and Chinese Medicine website? Enter your name and email below to receive this free workbook.

Acupuncture WordPress website design examples

Clean, intuitive, and user-friendly. Inviting with soothing imagery, colors, and fonts. These are all key features of a well-designed acupuncture website. Check out these examples of acupuncture WordPress websites — many of them based in Seattle and the Pacific Northwest — for some design inspiration:

1. Shen Shen Health & Harmony

WordPress website design example

The Shen Shen Health & Harmony acupuncture website provides a thorough resource for prospective acupuncture clients to read about the specific services that are provided by the Chicago acupuncture clinic. The design elicits a soft, beautiful and minimalist feel that evokes ease and gentle flow. There are clear calls to action to book online, call, or purchase a gift certificate. The interior service pages contains introductory content describing specific services. There is a page and photo of the clinic team and office offering a peak into who and where prospective clients would be meeting during their appointments.

Key strengths:

  • Clear and easy-to-use navigation
  • Clear Call-to-action (CTA)
  • Beautiful, minimalist design features

2. Dr. Adrienne Chan

Acupuncture web design example

Dr. Adrienne Chen’s one-page acupuncture website is beautifully soothing and easy-to-use. There is a clear Book Now button in the primary navigation menu, testimonials, about section, and a contact form. There is a brief Services section that describes the issues that acupuncture can treat as well as herbal medicine.

Key Strengths

  • Clear Call-to-Action (CTA)
  • Minimalist design
  • Testimonials (social proof)

3. Willow Tree Acupuncture & Wellness Clinic

Acupuncture WordPress web design example

The  Willow Tree Acupuncture & Wellness Clinic website is a robust offering with clear “Book Online” and “Schedule” buttons, numerous content-rich individual pages for prospective clients to learn about the provider and specialties and abundant social proof in the form of testimonials, success stories, and links to social media profiles. The map and mentions of the areas that the clinic serves (“serving Portland, Lake Oswego, and Beaverton since 2009”) in the footer work well for local search engine optimization (SEO). The blog features articles that prospective clients will likely find of interest.

Key Strengths

  • Robust content and blog
  • Social proof
  • Search engine optimized content
  • Clear Call to Action (CTA)

4. Solstice Natural Health

Solstice Acupuncture WordPress website example

The Solstice Natural Health acupuncture website is clear and easy-to-use while being visually appealing, warm, and welcoming. The website features content about the practitioner, her personal story about how she became interested in acupuncture, specific services and specialties, and social proof in the form of abundant testimonials. A blog features numerous articles on various topics related to the practitioner’s services and specialties.

Key Strengths

  • Robust content and blog
  • Social proof
  • Personal story
  • Photos of practitioner and space

5. Finding Balance Acupuncture

acupuncture website design example

The Finding Balance Acupuncture website is easy-to-use while being warm, welcoming, and visually appealing. The website features content about the practitioner, his personal story, specific services and specialties, and social proof in the form of testimonials. A What to Expect page is a great way to answer frequently asked questions and ease a new client’s nerves.

Key Strengths

  • Clear Call to Action (CTA)
  • Frequently Asked Questions (FAQ)
  • Testimonials (social proof)
  • Personal story
  • Quality photos of practitioner

6. Resilient Acupuncture & Fire Cupping

Resilient Acupuncture WordPress design inspiration

The Resilient Acupuncture & Fire Cupping website is visually appealing and information-rich. The acupuncture website features individual pages for more detailed information and photos about specific service offerings, a simplified navigation menu, testimonials, and contact information in the universal footer.

Key Strengths

  • Quality photography
  • Testimonials (social proof)
  • Individual, detailed services pages

7. Jade Path Acupuncture

Jade Acupuncture WordPress website example

The Jade Path Acupuncture website features a clean, refreshing design that reflects the acupuncture practice name. Eye-catching “Schedule an Appointment” buttons are found throughout the website making it easy for a new client to take action. The shop built with the popular e-commerce plugin, WooCommerce, features several products for easy purchase and checkout.

Key Strengths

  • Clean, refreshing design
  • Testimonials (social proof)
  • Blog
  • Photos of practitioner
  • Clear call-to-action (CTA) throughout website

8. Acupuncture by Devon

Devon Acupuncture WordPress website

The Acupuncture by Devon website features a warm and inviting design with several content-rich individual pages for prospective clients to learn about the provider and specialties. There is abundant social proof in the form of testimonials, case stories, and links to social media profiles. The universal footer contains consistent and easy-to-find contact and operating hours information. The resources section features links to recommended resources as well as a blog with articles that prospective clients will find of interest.

Key Strengths

  • Robust services content and blog
  • Testimonials (social proof)
  • Clear and easy-to-find contact and hours information

9. Ballard Acupuncture Center

The Ballard Acupuncture website features a clean and enlivening design with abundant service and speciality information.  Vibrant, eye-catching “Request an Appointment” buttons are found throughout the site’s content making it easy for a new or existing client to book. The acupuncture center also utilizes video on their About page and testimonials.

Key Strengths

  • Robust yet clear content, including blog
  • Photos of team and space
  • Video
  • Testimonials (social proof)
  • Clear call-to-action (CTA)

10. Santa Barbara Herb Clinic

Santa Barbara Herbal Acupuncture WordPress Website

The Santa Barbara Herb Clinic features a robust website with numerous eye-catching calls-to-action to get in touch or schedule an appointment. There are numerous photos of the clinic founder, team, and office. The Therapies section provides thorough information about the various issues the clinic treats including: nutrition, women’s health, cupping, pediatric acupuncture, Gua sha, moxibustion and more. Fees are clearly outlined on the Rates page.

Key Strengths

  • Robust yet clear content
  • Photos of founder, team, and space
  • Clear call-to-action (CTA)
  • Clear operating hours and contact information
  • Testimonials (social proof)

Are you an acupuncturist looking to design a WordPress website?

While currently located in Seattle, Washington, I have assisted wellness professionals with their websites no matter their location. From re-designs and WordPress conversions to email campaigns and content development, I can help you update your online presence. See Grow your Acupuncture Practice with a Professional Website for more information. Contact me with any questions or to request a quote.


Heather Larson is a WordPress specialist based in Seattle who designs and develops user-friendly websites for nonprofits, wellness professionals, and small business.

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